Yu-Hsin (Xenia) Huang 黃聿馨Taiwan
TaiwanTaiwan

Yu-Hsin (Xenia) Huang

黃聿馨

Ph.D. candidate, Management

國立台北科技大學 National Taipei University of Technology

Biography

Yu-Hsin (Xenia) Huang is a Ph.D. candidate in Management at Taipei Tech. Her research explores AI-enabled service experiences and human–AI interaction, focusing on how AI characteristics influence service quality, user engagement, and decision-making in digital service contexts. She has presented her research at international conferences, including AIRSI 2025: The Metaverse Conference and AG Marketing. She holds a master’s degree in Biotechnology and Management from the University of Glasgow, UK, and has professional experience in business development within the clinical research industry.

Research Interests

  • AI賦能的服務體驗(AI-Enabled Service Experiences)
  • 人工智慧與人機互動(Human–AI Interaction)
  • 消費者決策行為(Consumer Decision-Making)

Areas of Expertise

  • 數位服務設計(Digital Service Design)
  • AI應用(AI Applications Quantitative Research Methods) (PLS-SEM, fsQCA)

Articles and Teaching Pedagogy